The Hei Hei has a long-standing history in our lineup as our go-to XC bike. It’s won multiple 24-hour solo world championships. It’s Everested. It’s podiumed at sanity-testing events all over the world. But it’s not just an insanely fast XC bike. It’s the bike that helps level-up anyone’s riding. It makes you want to ride harder and faster. It makes the biggest climbs achievable and if you’re into smashing KOM’s it’s into helping you do that too. With two carbon models and one aluminum, there’s a Hei Hei for everyone. Call it cross-country. Call it down-country. We think it’s more like fun-country.